Your strategy, as a living tree.
Outcomes at the root, opportunities branching out, solutions at the tips. Outcomify makes the Opportunity Solution Tree a living system your whole trio works in — not a diagram you redraw every quarter.
- Decide with evidence, not the loudest opinion. Every opportunity carries its evidence and bet size, so the work that truly moves your outcome wins the roadmap.
- Keep your whole trio aligned. One shared picture of what you're building and why — fewer status meetings and no clashing roadmaps.
- Keep the thinking, quarter after quarter. Version history and an evidence trail mean reorgs and new hires don't erase how a decision was reached.
The canvas
See your whole strategy on one screen.
Zoom out to the org's outcomes, zoom in to a single assumption. Drag, branch and reconnect — the structure stays intact while you think.
Built-in AI · Canopy
Canopy does the legwork. You make the calls.
A discovery assistant that lives inside the tree — reading research, drafting nodes and keeping everything tidy, step by step.
Reads your research
Drop in interviews, tickets and notes. Canopy pulls out the signal worth keeping.
Drafts opportunities
Proposes opportunities and risky assumptions, placed on the right branch for you to approve.
Weighs the evidence
Summarizes what supports a bet and flags what's still just gut feel.
Keeps the tree tidy
Merges duplicates and fixes hierarchy so the canvas stays readable over time.
Bring your own AI · MCP
And your own AI, over MCP.
Outcomify speaks the Model Context Protocol — so Claude, Cursor or any MCP client can read and edit your tree, and work your feedback board, from wherever you already work.
Connect any MCP client
Point your assistant at the Outcomify MCP server and it can add opportunities, link evidence and size bets — with every change landing as a structured node on the tree.
# connect your assistant over MCP $ canopy mcp connect ✓ linked to outcomify workspace tool add_opportunity( outcome: "Activate 10 teams", from: "3 onboarding calls" ) ✓ drafted node · linked 3 evidence
Evidence & bet sizing
Back every bet with evidence.
Each opportunity carries an evidence strength — from gut feel to validated — and a bet size from effort × impact. The loudest voice stops winning the roadmap.
Customer feedback board · Free
Know why customers ask for what they ask for.
Give your customers a board to post requests and vote on. Every request you approve becomes evidence: read into the need behind it, counted by customer, and linked to the opportunities on your tree that answer it, or flagged when nothing does. It's MCP-enabled, so your AI agent can work it too.
Every month I copy the numbers into a spreadsheet by hand so our accountant can close the books.
- Get month-end numbers to our accountantHeard from 11 customers
- Share results with people who don't log inHeard from 6 customers
Customer surveys · Free
Ask your customers. Get findings, not a spreadsheet.
Send a short survey to your customers by email, or share it as a link. Canopy reads what they write into the needs behind it: how many said each, in their own words. Closed answers split by plan, role or any column of your list, and it all lands in your evidence next to your interviews and your board.
Free: 3 surveys out at once, up to 250 people each. No credit card.
- Get month-end numbers to our accountant without retyping them9 of 23
“I copy every total into a spreadsheet by hand so she can close the books.”
- Know which invoices are still unpaid before the month closes6 of 23
“I find out a customer hasn’t paid when the accountant asks me.”
Key funnels · Free
See whether what you shipped moved the step.
Track the few funnels that matter. Your backend reports each step server to server: no SDK, no cookies. See where people drop off and how long each step takes, and link a step to the opportunity or solution on your tree it is meant to move.
Free: 10 funnels of 2 to 8 steps and 250,000 step records a month. No credit card.
Easy in, yours to keep
Up and running in minutes. Your data stays yours.
Bring an existing tree in a couple of clicks — and take everything out as clean data whenever you want. No lock-in.
Import in minutes
Start from what you already have. Outcomify maps it onto a proper tree structure on the way in.
Export your tree as data
The whole tree — nodes, evidence, versions — is exportable and reachable by API. It's your strategy; keep a copy.
GET /api/v1/tree/export { "outcome": "Activate 10 teams", "opportunities": [ … ], "evidence": [ … ], "version": 142 }
Built to last
A discovery system that survives the quarter.
Reorgs, new hires, shifting priorities — the tree keeps its memory so the thinking isn't lost.
Full version history
Every change tracked. Replay how a decision was reached, months later.
Evidence trail
Assumptions stay linked to the research that validated or killed them.
Enforced hierarchy
The OST structure can't drift into a messy whiteboard over time.
Outcomes stay linked
Every solution traces back to a measurable business outcome.
Free tools · no sign-up
Free calculators for product teams.
Model growth, size an experiment, rank your ideas. They run in your browser and store nothing.
Ready to stop shipping outputs?
Start a 14-day free trial and feel what outcome-driven discovery is like.